Like many during the pandemic, Parker says he did some soul searching and decided he needed to put his own message out in song. Whether it was a commercial on the radio, a sign for someone’s business, or as a public servant I’ve always tried to help others convey their message.” “In retrospect, I’ve always helped to convey messages. “I’ve always written songs”, says Parker. The sign maker and owner of Hanna Sign Company also spent years as a radio broadcaster and as a Front Royal Town Councilman and Vice Mayor. Parker, who has been playing music semi-professionally for the past three decades is no stranger to helping convey messages. “SAVE THE HUMANS TOO” was written by local musician and businessman Shae Parker and recorded in Memphis, TN earlier this year.
#Ddp yoga success story software
Moreover, they have gained a reliable partner that continues to keep their software up to date with ongoing requirements.(Editor’s note: This story has been updated with photos taken during Shae’s trip to Ecko Studio in Memphis, TN.)Ī local singer/songwriter has a message for the world in his debut release starting with the opening lyrics, “Put the kind back in humankind”. Overall, DDP Yoga has enjoyed exponential yearly growth since the first app went live. Additionally, it grew DDP Yoga’s reach and customer base in 2020 when the at-home and location-independent fitness market expanded tremendously.
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Softensity rescued the project, paving the way for DDP Yoga to achieve a successful digital transformation that helped their customers improve their health and fitness levels.
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Softensity, as a trusted partner, has been engaged on this project for over seven years, and continues to maintain, enhance, update and add applications that better serve and expand DDP Yoga’s reach. Meanwhile, DDP Yoga’s administrators used the newly built backend console to manage video and web content across all platforms. With these applications, DDP Yoga’s users could easily manage their memberships, class schedules, watch nutritional videos, get recipes and share their success stories.
#Ddp yoga success story android
The first version of the web and iOS and Android mobile applications went live just six months after the start date and were accessible from any smart device.
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With an offshore specialized team of business analysts, web, mobile and QA engineers as well as project managers, Softensity designed and built a suite of applications from the ground up. They worked closely with DDP Yoga to understand their needs and complex requirement, which called for multiple platforms and required a team of people across different disciplines.
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Softensity started with a software audit and decided to build a complete solution from scratch. Key requirements of the outsourced development firm included having the relevant technical skills and the ability to complete the project on time and on budget. Unfortunately, this vendor failed to deliver a working application, forcing DDP Yoga to find a trusted partner to develop functional digital applications. With limited IT resources primarily focused on project management, DDP Yoga engaged a software vendor to build digital applications for them. Their goal was to transition to digital media and develop a fitness and wellness application that works on multiple platforms to reach and serve their growing customer base. The company had found success selling this fitness program on DVD and other traditional media. DDP Yoga Delights Customers with Digital Transformation OverviewĭDP Yoga is a leading health, wellness and fitness company based on a revolutionary type of fitness plan combining yoga, old-school calisthenics, sports rehabilitation therapy and dynamic resistance. It was developed by Diamond Dallas Page, a well-known wrestler and fitness guru.